Research Interests
- Moral Identity
- Social Marketing
- Social Information Processing
- Socio-Cultural Brand Associations
- Consumer Socialization
Courses Taught
- BUAD477: Information Technology Applications in Marketing
- BUAD479: Marketing Strategy
- BUAD852: NVC - Market Research and Market Profile Analysis
Education
- Ph.D., Marketing, University of Arizona, 2001
- M.A., Communication, University of Arizona, 1997
- B.A., Economics, Grinnell College, 1993
Curriculum Vita (September, 2009) |